ICEi 2008 will be 40 per cent bigger than its 2007 predecessor, the biggest in the show's six-year history, and will include at least 13 first-time exhibitors, organisers Clarion Gaming have announced.

Organisers of the 2008 ICE Show, to be held on January 22-24, have unveiled details of the biggest visitor marketing campaign ever undertaken in the exhibition’s 16-year history. It aims to register its seventh consecutive year of visitor growth and break the 2007 record of 110 represented countries. “It’s all in the game” is the strapline adopted by ICE organisers, as the mammoth international event aims to register its seventh year in a row of visitor growth and break the 2007 record of 110 represented countries.

Just months after being named the Association of Exhibition Organisers' "Trade Show of the Year", ATEI, ICE and ICEi are in the running to win a second prestigious accolade.

Clarion ATE, Veranstalter von ATEI, ICE und ICEi, hat sein neues optimiertes Online-Ausstellerhandbuch als eine der umfassendsten Informationsquellen beschrieben, die Ausstellern auf Automaten- und Casino-Fachmessen in aller Welt zur Verfügung stehen.

Clarion ATE, organisers of ATEI, ICE and ICEi, are describing their new, enhanced online exhibitor manual as one of the most exhaustive sources of exhibitor information produced for any coin-op or casino show anywhere in the world.

The annual London Shows, which comprise ICE, ICEi and ATEI, have been jointly named Trade Show of the Year in the Association of Event Organisers (AEO) Excellence Awards 2007. The London Shows topped the awards, beating some major international b2b events such as the 1,156-exhibitor IPEX print technology show and World Travel Market.

Earls Court – home of the ATEI, ICE and ICEi exhibitions (22-24 January 2008) – has gained Olympic status, as the venue is set to play a key role during the 2012 Olympics. An agreement between Earls Court & Olympia Venues and the London Organising Committee for the Olympic Games (LOCOG) will see the volleyball competition being staged at Earls Court during the London Games.

Die ICE zeigte auf mehr als 2 Etagen und Tausenden Quadratmetern eine Vielfalt von Spielangeboten und Neuheiten für das gesamte Casino Business. Zu sehen waren neuartige Roulettetische, die unter Glas und beleuchtet waren. Es wurden neue Bezüge für Baccara-, Roulette- und Blackjacktische vorgestellt, die nahezu unverwüstlich sind. Besonders interessant für Kartenspieler waren die verbesserten Karten für Poker, Blackjack und Baccara. Zu sehen waren auch neue Mischmaschinen, Jetons und Spielautomaten.