All the key gaming territories in Asia will be represented at The Macao Gaming Show (MGS) and its associated summit in November. The latest additions to the list of MGS exhibitors and representatives at the Macao Tourism and Culture Summit raise the Asia Pacific representation at the three-day trading event beyond last year’s record levels.
Drawn from a growing tally of almost 20 countries around the Asia Pacific region, the spread of organizations from across the continent serves to reinforce the show’s reputation as the ‘Gateway to Asia’ – a claim underpinned by the fact that MGS is both owned and organized by the Asian gaming and entertainment industry. Organizing body, the influential trade association MGEMA, will convene this week to discuss the allocation of additional space within the showfloor to house special zones for key territories, notably Korea and Japan, where interest in the show has been increasing.
The expanding Asian contingent at the Macao Gaming Show is currently centred on the gaming manufacturing sector, with Macau-based gaming giant, LT Game, among those extending their space at the exhibition this year. At the same time, strong interest is being directed from the lottery sector which will have the presence of lottery organizations in China at the MGS Summit this year. The Lottery Research Center of China will be one of the lottery based organizations taking the stage at the Venetian in November to discuss the development of the genre.
The Asian based junket organizers also continue their significant support of the show, with premier conglomerate Sun City Group nearly doubling its stand space, as do investment and finance companies including Deutsche Bank and Merrill Lynch, who will be keeping a close watch on the Macao Tourism and Culture Summit, most notably discussions on the Chinese Government’s One Belt One Road initiative, which promises significant capital investment in the infrastructures of cities around the Asian Pacific region.
Event Director and Show Organizer Marina Wong said: “Macao Gaming Show has been promoting its theme of ‘By Asia for the world’ very heavily over the past 18 months and for good reason. MGS is the best place to reach the Asian market, both as a buyer and as an exporter. We clearly have a strong hold on the Asian marketplace – that’s to be expected given that our show is both owned and run by the biggest gaming and entertainment companies in Macau and Asia. This year we seem to be reaching out even further to the Asian business community, not least because they have so much to offer the world.”
Wong added: “But, crucially, at the same time, this is a trading forum, which is why the international market is equally important. To do business in Macau and Asia, the best way is by working alongside the local market – and MGS is the certainly the best place to achieve this.”
MGS’ reach across the local and regional markets extends from Macau and around the entire Asia Pacific region. At home, the support of Government programs have energized local business support for the Macao Gaming Show through subsidies on offer to Macau-based exhibitors, via grants available towards the rental of exhibition booths, stand construction fees, basic facilities and production fees for printed materials (flyers, pamphlets) and audio-visual materials (CDs/DVDs). And further afield, exhibitors and summit representatives from countries including Japan, South Korea, Philippines, Taiwan, Malaysia, Singapore and Australia are signed up to MGS, as much for its appeal to the Macau market as well as the growing international dimension at the show.
Wong added: “Our exhibitors recognize that Macau remains the most significant single-market in the world and MGS has shown that it offers a forum where business can be done, and more importantly, where more business can be done especially in other territories. We serve as a ‘Gateway to Asia’ and this message is gaining traction.”
MGS will cover its six traditional gaming industry segments; Gaming Equipment and Accessories, Gaming Promoters (Junkets) and VIP Clubs, Casino Fixtures and Fittings, Promotional Services and Memorabilia, Food and Beverage and Entertainment and Performance. In addition, special pavilions and zones will be allocated to new sectors from the broader service and complementary industries. Taking place at the Venetian Macao, MGS 2015 will have a floor area of over 10,000 m2 with an estimated 100+ exhibitors and circa 10,000+ buyers coming from across the world.
For more information and to register for the 2015 Macao Gaming Show and the associated Macao Tourism and Cultural Summit with Gaming Topics, visit www.macaogamingshow.com