New Gauselmann subsidiary takes up trade show business
Rimini/Espelkamp. The Gauselmann subsidiary Merkur Interactive Italia SPA will be represented for the first time with its own trade show presentation under the brand name MERKUR-WIN at this year’s 19th ‘International Amusement & Gaming Machine Show’ or ‘ENADA PRIMAVERA/SPRING’. The exhibition takes place in Rimini, Italy from 22 to 25 March 2007 and is simultaneously the visible start of the new business activities of the Gauselmann Group in the liberalized Italian sports-betting market.
According to Merkur Interactive Managing Director Dr. Dirk Quermann, “the aim of the trade show is primarily to find partners for the allocated licenses for 76 betting offices and 157 receiving offices and thus to put some flesh to the bones of the business activities. In addition, the brand-name MERKUR-WIN is of course to be established in the Italian sports-betting market.”
The MERKUR-WIN trade show team is looking forward to welcoming visitors at the ENADA PRIMAVERA in pavilion A7, stand #190.