Clarion Gaming has appointed RefTech, the world’s leading technology-driven badging and registration company to handle on-line and on-site ticketing for next year’s International Gaming Expo (IGE) and Amusement Trades Exhibition International (ATEI). The London based business-to-business exhibitions attract 25,000 visitors from 124 nations, making them the most international events in the respective gaming and amusements calendars.
Commenting on the appointment, Charlotte Skinner, Marketing Manager at Clarion Gaming, said: „Our events are rooted in new technology and we are delighted to have sourced and secured a company whose USP is the ability to apply the most technologically advanced registration systems and provide accurate business and operational solutions. We were also impressed by the importance that RefTech place on the human side of registration and their ability to deliver an on-site team which has customer care embedded in its culture.“ She added: „Our task is to process in the region of 25,000 visitors who travel to London from destinations throughout the world and move them from the registration desks to our exhibitors‘ stands as swiftly and comfortably as possible. To achieve this we will be analysing every aspect of the registration process and applying RefTech’s technology and expertise. Registration is the first point of contact a visitor will have with an exhibition and our job is to make that experience smooth and trouble free.“
Rob Bartholomew, Account Director at RefTech commented: „IGE and ATEI represent two highly prestigious exhibitions. The attendance of an amazing 120-plus nationalities brings its own unique challenges. We are committed to bring a fresh and enthusiastic approach based on a combination of leading technology and the exhibition industry’s best people. This is an important addition to our portfolio of events and one which everyone here is extremely excited to be associated with.“